AV Meiyappan: A pioneer in south Indian cinema



A still from AVM's popular film Sri Valli. Courtsey: The Hindu

Among South India's movie moguls whose contribution to Indian cinema has been immense, A.V. Meiyappan stands tall. A far-sighted entrepreneur and filmmaker with dash and dynamism, he had a finger on the pulse of the moviegoer.

Entering the world of movies soon after it began to talk in India in 1931, for nearly half a century he worked incessantly, producing pictures of many kinds in many languages. He was venturesome by nature and an innovator in film production techniques.

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